Embracing the Digital Pivot with Tekoa Hash 1200 x 1200

Tekoa Hash is a Inventive Director and Change Agent for magnificence creatives. Utilizing her 25 years of expertise as a make-up artist and dot connector within the leisure, magnificence, and sports activities trade, she pivoted her profession and have become the Founding Companion of the Teknique Company, a magnificence and way of life expertise administration agency. They’ve labored with numerous manufacturers and media shops together with MTV, BET, VH1, Disney, Chick-Fil-A, and Walmart. Tekota has additionally served because the Glam Coordinator on Love & Hip Hop. Her ardour is to offer different artists the platform that took her a few years to create by connecting them to powerhouses within the trade.

At this time, Tekoa shares her journey from a high skilled make-up artist to creating one of many high magnificence and way of life expertise administration companies within the enterprise. She reveals how she works with main artists to attach them with the suitable individuals in TV and movie. She shares how the pandemic modified her enterprise from having a number of artists engaged on many exhibits to manufacturing shutdowns and the way she navigated the corporate by way of it. She shares her high solutions for pivoting what you are promoting to the digital platform and the way she took a face-to-face, hands-on enterprise to a digital format. She additionally shares how one can keep away from burnout, how she stays motivated, and what’s subsequent for her firm.

“It’s actually, actually understanding who your core viewers is. Actually determining and being actually genuine with you’re, not the fluff.” – Tekoa Hash

Take heed to the podcast under:


tekoa hash quote

This week on SmallBizChat Podcast:

  • How Tekoa went from high-end make-up artist to working one of many high magnificence artistic companies within the trade
  • How Tekoa’s enterprise works to e-book magnificence creatives in TV and movie
  • The impact the pandemic had on Tekoa’s enterprise and the way she navigated by way of it
  • High solutions for embracing a digital pivot for what you are promoting
  • Learn how to keep away from burnout
  • What retains Tekoa motivated and impressed
  • What’s subsequent for the Teknique Company

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